Trendsmedia, an events and publishing division of Yankee Group Research, is dedicated to helping business and technology executives stay ahead of major technology trends that will significantly impact their businesses within the next few years by providing world-class independently researched media products. Founded by a high-tech media management team boasting decades of experience in event management and publishing, Trendsmedia develops major technology-focused events providing business learning and networking opportunities across the technology and communications industries. Trendsmedia's conferendes allow participants to join industry experts for in-depth exploration of relevant markets, and then track them throughout the year with focused and independently produces Yankee Group data.